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About Hyggligt

Hyggligt was founded in 2023 to make continuous-cover forestry (hyggesfritt skogsbruk) an economically viable alternative for Swedish forest owners—and a real alternative to traditional clearcut forestry (trakthyggesbruk). We do this by increasing profitability, carbon storage, and biodiversity in Swedish forests through an end‑to‑end service for selection cutting (plockhuggning).

Our operations, models, and harvesting method are built on Swedish research. The method—and Hyggligt’s AI model—are designed to maximize forest profitability while minimizing negative impact on nature. Our team includes forest researchers, domain experts, software engineers, lawyers, and communicators.

We’re happy to collaborate with companies, organizations, forest owners, and investors who care deeply about forests and want to help shape the forestry of the future. Reach out at hej@hyggligt.se.

Edith Heppich

Edith Heppich

CEO

edith@hyggligt.se
Erik Ek

Erik Ek

Customer relations

erik@hyggligt.se
John Karlsson

John Karlsson

Customer relations

john@hyggligt.se
Nils Fagerberg

Nils Fagerberg

Expert advisor & forest researcher

Jakob Pålsson

Jakob Pålsson

CTO

jakob@hyggligt.se
Agnes Heppich

Agnes Heppich

Developer

agnes@hyggligt.se
Andreas Antonsson

Andreas Antonsson

Communication & marketing

andreas@hyggligt.se

Investors

Propel Capital logotyp
Forest Friends logotyp

Supported by

Google Cloud logotyp
Sting logotyp
Visual Sweden logotyp
Almi logotyp
esri Partner Network Startup logotyp
Vinnova logotyp

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